Development of " Myofree Device" expected to be effective in preventing myopia

We want to put a stop to the myopia pandemic in children.

Myopia prevention and vision restoration system "Myopree device" is expected to be effective in preventing myopia and restoring eyesight.

We are developing a new product as part of our SDGs efforts. This device relieves eye muscle tension and reduces fatigue by viewing displays through parallel vision.
In recent years, the promotion of tablet classes through the government-led Giga Initiative is said to be a major factor in the explosive increase in the number of myopic children in Japan. My own child is also in the third grade of elementary school with a low naked eye vision of 0.3, and I have a strong personal desire to somehow prevent its progression. I hope that the spread of this device will play a role in putting a stop to the myopia pandemic among children.

Development began with a passionate desire to somehow commercialize the product.

The impetus for the development came from a message received from the late Professor Tsutomu Nakata, founder of the Niigata University Brain Research Institute's Center for Integrated Brain Functions. I want you to help us commercialize this mechanism and bring it to the world," he said. Chairman Morihiro, who was close to the professor at the time, accepted this passionate wish. The bushing* for brushcutter developed by Chairman Morihiro was born from a customer's comment, "It would be convenient if we had something like this. Similarly, the development of this "myofree device" was started in response to Dr. Nakata's words, with the cooperation of the company.

The mechanism is that by viewing images shifted to the right and left through a high-speed shutter camera, the brain perceives them as a single image, creating an optical illusion.
The eye is the only organ that is connected to the brain, and it is said that we get more than 80% of our information from sight. When we say "see," we are not strictly speaking talking about the eyes, but the brain. The myofree device also creates a state in which the brain is at rest, but we are still struggling to provide numerical evidence of this feeling. The more demonstrations we do, the more we feel a sense of satisfaction, and while we are impatient to release the product to the world as soon as possible, we also want to release it as a trusted product that is made with our commitment to manufacturing in cooperation with the public.

Enhancing people's QUALITY OF LIFE through eye care

What we would like to mention as our future development is to enhance people's QUALITY OF LIFE through a series of eye care services such as measuring, correcting, curing, resting, and training the eyes. We would like to establish businesses in the field of eye care, such as eye strain, myopia, presbyopia prevention, and VIISON training, in cooperation with ophthalmologists, optometrists, and optical professionals, using the Myofree device as a weapon, and create one of the pillars of our cooperative business. This will contribute to society and enhance the value of Kyodo's existence.

The style in which management takes the lead, learns about the eye, and takes on the challenge of new business areas such as IT device development is the "take on challenges" and "never give up" attitude that runs through our company, and we hope to demonstrate this to our employees.
We would also like to join hands with sympathetic business partners and build a new cooperative business style by resonating our respective strengths. Whatever the field, we will continue to take the lead in the development of myofree devices with the strong commitment to "manufacturing" that has been handed down from generation to generation for 80 years, from Rinzo Saito, the first generation, to Morihiro Saito, the second generation.